Data, Capital Campaign Affinity Connection Data, Capital Campaign Affinity Connection

How To Identify Key Donors

We know all of your donors are important to you. They’ve already shown that they care about your cause – and that is worth its weight in gold.

But when it comes to budgeting and planning for the years ahead, some donors will be a more reliable source of revenue.

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Storytelling, Engaging Donors Greg Woodman Storytelling, Engaging Donors Greg Woodman

Earn Trust With Quality Content

Donors don’t automatically flock to your organization immediately ready to donate just because your cause is something they believe in.

One of the easiest ways to earn, and keep, the trust of your donors is by continuously creating meaningful, quality content through a variety of platforms such as blog posts, newsletters, magazines, or e-letters.

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Capital Campaign, Data Greg Woodman Capital Campaign, Data Greg Woodman

Our #1 Tip To Raise More Money

When it comes to successful fundraising, one of the strategies that can yield the most financial support is understanding and connecting with your top 50 donors.

After talking to hundreds of individuals about why they care about the organizations they choose to support, here is what we found to be the 3 main benefits.

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Storytelling, Engaging Donors Greg Woodman Storytelling, Engaging Donors Greg Woodman

4 Ways to Engage Donors

Donor engagement is critical to your fundraising success - not only for potential financial contributions but also for spreading the word and raising awareness about your mission.

Understanding what your members care about and then creating strategic, consistent communication from your member’s POV as well as annual community events will help engage your donors year after year.

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